The following are the transcripts of interview. This is basically to find it out the view of the interviewee on Dorothy Perkins in fashion market.
Date: 3 August 2015
Time: 16:47 pm
Location: Dorothy Perkins, Pavilion, Bukit Bintang
Interviewee: Ms. Madhuri A/P Subramaniam
Age: 29
Work status: Supervisor
Time: 16:47 pm
Location: Dorothy Perkins, Pavilion, Bukit Bintang
Interviewee: Ms. Madhuri A/P Subramaniam
Age: 29
Work status: Supervisor
Q: I’m fashion student from TAR UC. May i do a short interview with you under my Fashion Buying and Merchandised study?
A: Yes.
Q: What is your income level?
A: It’s about below RM3000
Q: How long you been working here?
A: It just 7 months.
A: Yes.
Q: What is your income level?
A: It’s about below RM3000
Q: How long you been working here?
A: It just 7 months.
Q: Do you think the price in DP is expensive or just right?
A: Just okay (Smile)
Q: Do you think which categories of clothing should bring into DP?
A: Anything. I’m not a fashion merchandised, so anything could be bring into and sale under this brand, as long as it looks pretty.
A: Just okay (Smile)
Q: Do you think which categories of clothing should bring into DP?
A: Anything. I’m not a fashion merchandised, so anything could be bring into and sale under this brand, as long as it looks pretty.
Q: Which ranges in DP is the most sales?
A: Formal tops.
Q: What is the maximum pieces been sale for a customer?
A: It could be 6-8 pieces. Just like that customer had just bought 7 items in total.
A: It could be 6-8 pieces. Just like that customer had just bought 7 items in total.
Q: For your personal opinion, who are the DP’s competitors?
A: Mango and Forever 21
A: Mango and Forever 21
Q: Okay. Thank you for your times. Have a nice day.
A: You’re welcome. Thank you.
A: You’re welcome. Thank you.
